Traditional Harvesting

The Art of Hand-Harvesting

Our harvesting process begins before dawn when the olives are cool and at peak ripeness. Skilled farmers hand-pick each olive with care, selecting only the finest fruit that meets our rigorous quality standards. This selective approach ensures that only the healthiest olives with optimal oil content make their way to our mills.

Climate & Geography

The southeastern region of Morocco offers ideal conditions for olive cultivation. The arid climate, mineral-rich soil, and significant temperature variations between day and night create the perfect environment for developing olives with exceptional flavor and nutritional profiles. These environmental factors are crucial to the superior quality of our oil.

Sustainable Practices

We're committed to sustainable harvesting that protects our olive groves for future generations. Our methods include careful pruning, natural pest management, and soil conservation techniques. By working with nature rather than against it, we maintain the health of our orchards while producing premium oil year after year.

Quality Selection

Each olive is inspected immediately upon harvest to ensure it meets our exacting standards. We only select olives at the perfect ripeness—neither too green nor too mature—to capture the ideal balance of flavor, aroma, and nutritional value. This meticulous selection process is fundamental to the quality of our final product.